Rasmus Wangelin ︎ Design & Direction



Rasmus Wangelin is an award-winning creative with over 20 years of experience in design and direction.

Currently, as Global Head of Brand Design at Spotify, Rasmus is leading a team of designers, art directors and design directors to spearhead Spotify’s brand and marketing design-initiatives globally.

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Selected Projects


Direction, Design

2018


Direction, Design

2020


Direction

2019


Direction, Design

2016


Direction, Design

2020


Direction

2019


Direction

2020


Direction, Design

2019


Direction, Design, 3D

2015


Direction

2018


Direction, Design

2016


Direction, Design

2013


Direction

2017


Direction, Design

2016



︎︎︎ Full Portfolio Available on request





Spotify 2020+ Expression



With the ambition to unify Spotify’s global marketing work, we created a toolkit containing three different articulations of our brand. The directions called Focused, Playful and Editorial each expresses our brand in a unique way, and can be used appropriately.
The toolkit, a 300+ page document, displays a detailed view on how to use the directions in a number of applications ranging from ATL, animation, social, interactive, banners, partnerships and more.














































































Credits



Client: Spotify
Agency: Spotify In-House
Role: Direction & Design
Design Team: Rasmus Wangelin, Erik Herrström, Angeline Toh, Andreas Lindahl, Will Oswin
Motion Design: Hornet
Collabrators: Christine Andren, Payman Kassaie, Candice Greenberg, Neal Gorevic, Zach Pentel, Alexander Bodman, Alexandra Tanguay, Lauren Solomon.




Mark